最近,英國政府頒佈瞭一項新規定,嘗試通過限制垃圾食品廣告的方式降低兒童肥胖率。新規定要求,如果商傢想要在每天晚上 9 點前播出或推送含有燕麥粥和圓面餅等 13 種食品的廣告,那麼這些食品中糖、鹽和脂肪等成分的含量就需要符合一定的健康標準。
An advert will be banned from being put online or played on the television before 9pm if the food item it promotes falls into one of 13 categories, and if analysis of its nutrients, such as salt, fat and sugar, lead to it being classified as less healthy on a government scoring system.
如果宣傳的食品屬於規定的 13 個品類之內,並且該食品的營養成分,如鹽、脂肪和糖,含量分析結果在監管部門的評分系統中被分類為 “不夠健康”,那麼含有這些食品的廣告將被禁止在晚上 9 點前在在線平臺或電視頻道中播放。
The focus on the product, which was set in legislation passed by the last government, means a fast-food chain, for example, would still be free to advertise without restrictions, as long as it didn’t show any of its burgers, fries or other less healthy offerings.
由於上屆政府通過的法案隻強調瞭產品本身,因此諸如連鎖快餐等商傢隻要不讓漢堡包、薯條或其他不夠健康的產品出現在廣告中,就依然能夠免受限制繼續投放廣告。
A spokesperson for the Department for Health and Social Care said the ban was clear – that unhealthy food products, which are excessively high in sugar, fat or salt were covered in the restrictions, but that it did not restrict brands from advertising, provided any products they feature met the conditions set.
英國衛生和社會保障部的一名發言人表示,本次禁令明確限制瞭含有過量糖、脂肪和鹽的不健康食品的廣告;但並不限制任何品牌打廣告,隻要它們的廣告中出現的食品符合要求。
詞匯表
banned 禁止
classified 分類
legislation 法案,立法
fast-food chain 連鎖快餐
restrictions 限制
offerings (用於銷售的)產品
spokesperson 發言人
excessively 過量的,過多的
feature (在某個內容中)出現,以…為主要組成部分
聽力練習
一、聽第一遍音頻,回答下列問題:
1. What will be banned?
二、用一分鐘閱讀下列問題,然後聽第二遍音頻並回答問題:
1. To be excluded from the ban, a food item must not…
a. be high in fat.
b. fall into one of 13 categories.
c. have a high amount of nutrients.
2. A government scoring system will determine if a food is healthy or less healthy.
a. True
b. False
c. Not given
3. The focus on the product in the ban was _______ legislation passed by the last government.
4. With the ban, fast-food chains will be able to advertise healthy food.
a. True
b. False
c. Not given
5. A spokesperson for the Department for Health and Social Care said the ban was _______.
6. A spokesperson said…
a. unhealthy food can be advertised if it meets the conditions set.
b. the ban will not restrict brands from advertising healthy food.
c. all food will potentially be banned from advertising.
答案
一、聽第一遍音頻,回答下列問題:
1. What will be banned?
Adverts featuring junk food will be banned.
二、用一分鐘閱讀下列問題,然後聽第二遍音頻並回答問題:
1. b. An advert will be banned from being put online or played on the television before 9pm if the food item it promotes falls into one of 13 categories and be classified as less healthy on a government scoring system.
2. True. …if analysis of its nutrients such as salt, fat and sugar lead to it being classified as less healthy on a government scoring system.
3. The focus on the product in the ban was set in legislation passed by the last government.
4. True. A fast-food chain, for example, would still be free to advertise without restrictions, as long as it didn’t show any of its burgers, fries or other less healthy offerings.
5. A spokesperson for the Department for Health and Social Care said the ban was clear.
6. b. They said…it did not restrict brands from advertising, provided any products they feature met the conditions set.
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